Tuesday, September 3, 2019

Eternal Meazure - Reign Supreme - 1999

12" - 1999 - Covert Operation  

No need to spend a lot of money sometimes to buy a good indie wax, and it is the case for this 12" released by Eternal Meazure, duo comprised of Nah'L and T-Love from Carson CA. The record was released in 1999 on Covert Operation. 
On the A-side, you can listen to the lead single titled "Reign Supreme" which is produced by Nah'L. The B-side contains 2 other tracks  "Radiation" produced by Nah'L and "Declaration" produced by DJ Khalil and featuring Chace Infinite, both from the LA-based group Self Scientific. 

"Eternal Meazure group members Nah’L and T-zone have been closely related to all aspects of hip-hop including Break Dancing, Graffiti art, D.J. ing and emceeing since 1982. Formulated out of Carson California, the two long time b-boy partners teamed up after a classic break dancing battle in 1983 where after they formed a group called “New City Crew”. 

Courtesy of EM - 1983

In 1991 the duo teamed up again to form Eternal Meazure, this time for a fierce display of esoteric battle rhymes combined with unique production.

The group first gained underground recognition while attending Clark Atlanta University where they teamed up with a network of DJ’s and Emcee’s called the “S.O.L.A.R. Panel”. The network consisted of groups from cities all over the U.S. including Boston, Chicago, New York, Atlanta and Los Angeles. Fortunately this network had exclusive access to a popular underground radio show called “The Panther Power Hour” 89.3 which was hosted by “Dedan Skills”, S.O.L.A.R. Panel founder and a close associate and long time friend of Tupac Shakur. This allowed Eternal Meazure to gain underground exposure and respect from fellow peers in the hip hop community.

In 1996 Eternal Meazure made its debut appearance on wax with Nah’L as the featured emcee on Self Scientific’s independent release “Degrees”. Within months the record became an underground classic which led the two groups to Japan where they performed shows while soliciting vinyl. As a result, the group gained local as well as international recognition for a new and future trend of hip-hop. 

Three years later in 1999, Eternal Meazure independently released 1000 copies of their debut LP “Reign Supreme”. Within six months, the group caught the ear of the famed Bay Area vinyl distributor Benny B. of ABB Records. This would then lead to a vinyl distribution deal paving the way for Eternal Meazure to travel overseas performing in countries such as France, Japan, and Amsterdam." - Official Group Biography 

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